James G. E. Knurbein

"Moscow → Kiev → Las Vegas → Boston → New York. My father was American, my mother Russian — they met in Moscow, and watching them was its own kind of international relations."

They'd discuss the same politics and arrive at completely different conclusions, shaped by the information each consumed. I saw the pattern everywhere — friends across the world, hockey coaches, the people I grew up around. Information shapes us more than we realize. Lens is the answer to what I saw.

Before founding Lens, I focused on the intersection of media, technology, and consensus. I recognized that the primary failure of digital media wasn't just misinformation, but the structural degradation of the "Quality Standard" — the loss of a common rubric by which we judge the information we consume.